The bombshell announcement comes alongside the release of the company’s kids streaming app, Bentkey
NASHVILLE, Tenn. — Amid a tumultuous time for Disney, with its live action “Snow White” star Rachel Zegler publicly disparaging the classic story, contributing to already plummeting favorability ratings for the once-iconic company, The Daily Wire announced Monday it will make its own live-action adaptation of the Brothers Grimm fairytale. The film, which is set to release in 2024, will be the first feature-length production of its newly-launched kids entertainment platform, Bentkey, and will star The Daily Wire’s own YouTube superstar host of “The Comments Section,” Brett Cooper.
Just over a year ago, following tremendous backlash against leaked footage in early 2022 that revealed company executives advocating for more “queerness” and radical racial messages in kids content, The Daily Wire announced its commitment to invest $100M into kids’ entertainment. On the 100th anniversary of Disney’s founding, Daily Wire co-founder Jeremy Boreing revealed in a Monday address the launch of Bentkey, a new kids entertainment company from The Daily Wire.
“Instead of telling stories about timeless truth, what the ancient fairy tales were all about, Disney’s new ‘Snow White’ is an apology for their past and will expose children to the popular but destructive lies of the current moment,” said Boreing. He ended the address with the bombshell announcement about the company’s plans for its own adaptation of the Brothers Grimm fairytale, Bentkey’s “Snow White and the Evil Queen.”
“It’s a story about a princess and a prince, about beauty and vanity, about love and its power to raise us from death to life. It’s our own adaptation of an ancient fairy tale.”
“I was raised on the original Grimms’ Fairy Tales, so I’m thrilled that we’re bringing this iconic story to life for the next generation!” said Cooper. “Snow White is such a beautiful character, and I’m honored to be playing her. Like all the best fairy tales, this is a story with timeless values, like love, friendship, and kindness, and I can’t wait to share them.”
Boreing also revealed a sneak-preview of the upcoming film. The teaser opens with an enchanting melody — voiced by Cooper and written by Boreing — panning through a forest and ultimately revealing Cooper as Snow White.
The brand-new Bentkey streaming app is available now with over 150 episodes of 18 shows — including four Bentkey originals. New episodes will arrive every Saturday morning, and new series will be added to the platform on an ongoing basis.
“While Disney still uses Walt’s name, they have all but abandoned his legacy,” said Boreing in a pre-recorded address from Lake Bled in Slovenia. Boreing is on a leave of absence from his role as co-CEO at The Daily Wire while he is directing DailyWire+’s “Pendragon” series in Hungary and Italy. “Disney has become a completely political organization. And that’s an enormous loss because Disney has the greatest content library ever created in the history of man.”
And as for an upstart daring to take on one of the biggest and most iconic studios in the history of the world, Boreing had this to say: “It’s taken 100 years to build Disney. We know we aren’t what they are today, but we hope in time we might become what they were once upon a time: a little studio with big ideas and the courage to chase them.”
Bentkey is available now on desktop, iOS, Android, AppleTV, Roku, and FireTV.
ABOUT BENTKEY
Bentkey is a kids entertainment streaming service that includes original — called “Bentkey Adventures” — and licensed content and characters that families will love and parents can trust. Bentkey is dedicated to creating the next generation of timeless stories that transport kids into a world of adventure, imagination, and joy.
ABOUT BRETT COOPER
Brett Cooper is an actress and host of The Daily Wire’s popular YouTube show “The Comments Section with Brett Cooper,” a viral content and news review show offering an against-the-grain, laid-back perspective on today’s culture. Brett has starred in several feature films and popular series, including “Heathers,” and will star in DailyWire+’s upcoming heroic adventure series, “The Pendragon Cycle,” and Bentkey’s “Snow White and the Evil Queen.”
ABOUT DAILYWIRE+
DailyWire+ is a subscription podcast and video-on-demand over-the-top streaming service owned and operated by The Daily Wire, LLC. The service is an umbrella platform that covers The Daily Wire + Jordan B. Peterson + PragerU + Movies + Bentkey. DailyWire+ distributes several of the top-ranked podcasts in America, including “The Ben Shapiro Show,” “The Jordan B. Peterson Podcast,” “Candace Owens,” “The Matt Walsh Show,” “The Michael Knowles Show,” and “Morning Wire.”
